If your business lacks an intro or explainer video, there's some benefits in creating one. You might think your "about" section on your website covers everything your audience might want to know about your business, [...]
It may not be thought about often, but text within your companies videos could be a key factor in whether your video makes or breaks your audiences experience. Nowadays, it's pretty common to see captions [...]
As most within the marketing industry are well aware, building a great online video campaign doesn't happen as quickly as some would like, however, these tips will hopefully help make your campaign a less stressful [...]
Your marketing budget is precious. There are a number of ways to tell your production is going to be a flat-out failure before it even occurs. Here are seven things to look out for during [...]
This month, I want to tell you about one of the most inspiring people that I'm lucky enough to call my friend. I don't remember how I met Keith Sarasin, but I'm sure it had [...]
Walkie-talkies . . . check . . . C300 . . . check . . . Teradek and client monitor . . . check . . . microphones . . . check . . . hiring the crew . . . check . . . bed, pajamas, slippers, model releases . . . check . . . 4AM wakeup call . . . check . . . These were the things going through my head as I tried to get some much needed shuteye before my role as producer on the shoot the following morning. Before I made the jump from photography to video production I didn't really understand what a producer was, and why they always seemed so stressed out.