Good Questions To Ask A Video Production Company To Help Your Video Succeed

Before hiring a video production company for your next video campaign, it’s important that you both are on the same page in order to make an effective video. We understand you want to be able to find a company that will not only create a successful video marketing plan, but will also be able to […]

Why Are Video Captions Beneficial For Your Business?

It may not be thought about often, but text within your companies videos could be a key factor in whether your video makes or breaks your audiences experience. Nowadays, it’s pretty common to see captions on video via social media, but captions can serve an even larger role with its accessibility. Using captions within all […]

Four Reasons to Choose A Video Production Company For Your Video Projects

There are several reasons why working with an experienced video production company can help save you money, stress and most importantly, time. If your business has never worked with a video production company before, you might think it would be easier to tackle everything yourself, however, you might face challenges along the way that could […]

The Benefits of Using One Camera Versus Multiple Cameras in Video Production

One of the first choices being made when starting a new video project is whether it will be shot with one camera or multiple cameras. They’re benefits to both depending on what you are wanting to get out of the video. The usage of multiple cameras allows for you to switch between different points of […]

Fundamentals to Great Video Editing

Video can stop a viewer in their tracks or it can be pretty forgettable. Most of the time, that’s a result of a very talented person called an editor.  Editing is an important part when it comes to video production as it has the ability to turn raw footage into a well thought out narrative […]

Important Aspects When Creating Compelling Video

Video content is key when it comes to creating marketing for your brand, but how successful will those videos be without compelling content? Here are some ideas on how you can create compelling video. Understand Why You Are Creating A Video – Understanding why you are creating a video for your brand is important because […]

What Video Can Do For Your Business

The reason that video is so powerful is two-fold. First, it allows you to tell a story very quickly and in a way that consumers have been trained to enjoy – through a culture of movie and TV-watching. Second, it gives you the ability to connect to the viewer’s emotions, which helps users connect with […]

Understanding Personas in Video Marketing

Knowing your target audience is essential when it comes to developing a successful video marketing strategy. Whether you’re producing a corporate video or an advertising spot, the better you know your audience, the more effective you will be. Understanding who your audience is and what they want will appeal to the engagement power of the […]

4 Types of Business Video Marketing Scripts

At New Sky Productions we live in video and we work with folks who do not. The entire video production experience is exciting and it is common for our clients to leave the set bitten by the media bug. We see it all the time: the wheels start turning, the idea hits, and then the […]

Leading Video Production Trends Happening Now

Video production is one of the most powerful online marketing tools available, and it grows in popularity every day. Video cannot be ignored if you hope to boost your online campaign with the most effective ROI you can get with a marketing tool. Live Video Thanks to live streaming services being added to most of […]