Ways to Use Video When Marketing Locally

Local marketing is such a valuable type of marketing as you’re not only able to build relationships and have connections with your audience, but it also makes it easier to reach the goals your company has set. Video marketing is one of the best ways to connect to your local audience. Here are some ways […]

Fundamentals to Great Video Editing

Video can stop a viewer in their tracks or it can be pretty forgettable. Most of the time, that’s a result of a very talented person called an editor.  Editing is an important part when it comes to video production as it has the ability to turn raw footage into a well thought out narrative […]

Tips to Remember When Your Business Is Live Streaming

Live streaming is considered to be one of the most engaging video formats because it not only allows the opportunity for your audience to be involved who want to be, but it also allows for even more engagement through interactivity, however, if your technology is not up to par, it may not be as beneficial […]

The Benefits of Live Streaming for Business

Let’s say your business is putting together an important event or campaign and your goal is for that event or campaign to reach as many people as possible. What’s the best course of action to reach that goal? Technology is able to reach a limitless amount of people, specifically through streaming platforms such as YouTube […]

Types of Videos Every Business Should Create

Businesses small and large have to put some money into video advertising if they want to create an all-inclusive marketing campaign, and there are several different avenues that a business can take when it comes to reaching their audience within video form. Below are some types of videos that are beneficial for a business to […]

4 Tips of Amazing Video Marketing Tactics

As most within the marketing industry are well aware, building a great online video campaign doesn’t happen as quickly as some would like, however, these tips will hopefully help make your campaign a less stressful process. Utilize Your Social Media Platforms Every social media platform is a great resource when it comes to sharing your […]

Important Aspects When Creating Compelling Video

Video content is key when it comes to creating marketing for your brand, but how successful will those videos be without compelling content? Here are some ideas on how you can create compelling video. Understand Why You Are Creating A Video – Understanding why you are creating a video for your brand is important because […]

The Ins and Outs of Splurging and Saving in Marketing

When it comes to creating video for a marketing campaign, professional marketers and corporations typically already know what they want to spend in order to create the best of the best type of video for their company, however, it may be beneficial to understand when it’s best to splurge and when it’s best to save. […]

Key Advantages to Video Advertising

If you are not using video advertising as one of your marketing strategies then you will be left behind in today’s market. Video advertising is extremely beneficial when implemented as a part of a company’s marketing strategy, here’s why: Your customers are watching more video. You’ve heard it before: statistics prove that your audience watches […]

What Video Can Do For Your Business

The reason that video is so powerful is two-fold. First, it allows you to tell a story very quickly and in a way that consumers have been trained to enjoy – through a culture of movie and TV-watching. Second, it gives you the ability to connect to the viewer’s emotions, which helps users connect with […]