Good Questions To Ask A Video Production Company To Help Your Video Succeed

Before hiring a video production company for your next video campaign, it’s important that you both are on the same page in order to make an effective video. We understand you want to be able to find a company that will not only create a successful video marketing plan, but will also be able to […]

Your Business Should Have An Intro Video. Here’s Why.

If your business lacks an intro or explainer video, there’s some benefits in creating one. You might think your “about” section on your website covers everything your audience might want to know about your business, however, an intro or explainer video is more likely to grab the audience’s attention and it will allow for them […]

Why Are Video Captions Beneficial For Your Business?

It may not be thought about often, but text within your companies videos could be a key factor in whether your video makes or breaks your audiences experience. Nowadays, it’s pretty common to see captions on video via social media, but captions can serve an even larger role with its accessibility. Using captions within all […]

Homepage Video Do’s And Don’ts

When it comes to your homepage video, it’s the first impression people have about your company. Therefore, it’s important to not only make it stand out from the rest, but to also make sure it has a great lasting impression on the viewer that they want to stay and learn more! They’re a lot of […]

The Importance of Analytics Within Video Marketing

Over the last ten years, video has become a huge part of the digital marketing world. Because of this, companies want to make sure they are creating amazing, share-worthy content for their audiences to engage in, however, bringing a video concept to life isn’t the only thing that matters. Following the analytics of that video […]

Four Reasons to Choose A Video Production Company For Your Video Projects

There are several reasons why working with an experienced video production company can help save you money, stress and most importantly, time. If your business has never worked with a video production company before, you might think it would be easier to tackle everything yourself, however, you might face challenges along the way that could […]

The Pros And Cons of YouTube and Facebook Video

YouTube and Facebook are both great platforms to use when it comes to sharing video, however, like any type of platform, they’re pros and cons to each. Choosing one platform over the other will usually depend on how you want your video to be shared and viewed. Pros of YouTube They’re lots of people who […]

The Benefits of Using One Camera Versus Multiple Cameras in Video Production

One of the first choices being made when starting a new video project is whether it will be shot with one camera or multiple cameras. They’re benefits to both depending on what you are wanting to get out of the video. The usage of multiple cameras allows for you to switch between different points of […]

The Correct Way to Use Video When Recruiting New Team Members

There are multiple ways video can be used within a company, and when it comes to recruiting new talent, video is a preferred method in doing so. Companies want to be able to share the culture, benefits and goals of their business quickly when looking for a new hire, and video makes it possible to […]

Ways to Use Video in Email Marketing

One of the reasons why video marketing is so effective is because it’s engaging. People are able to absorb and retain the information better when it’s being shared through video. Email marketing is effective because it’s direct, and video marketing and email marketing can be highly effective when used together because of these reasons. When […]